A Stern Glance

. . .or, for that matter, at all? There are scores of “Public Relations” firms around Las Vegas (and the nation) that frequently claim they can drive new business, expand business, boost sales and, of course, enhance visibility. But have the results been measurable in terms of those claims? Often they are quantifiable, but only [...]

A Stern Glance, the newsletter of Stern And Company was started in October 2003 as a traditionally mailed publication. At Stern And Company we believe the practice of strategic communications is inexorably entwined with the economic, political, societal and cultural environments in which we live. The purpose of this venue is to comment on and [...]