A Stern Glance

“Thanks for 2 awesome years”… Managing employees during a crisis
Returning from a meeting, I pulled into the perfect parking space: Just at the front door of a Starbuck’s. It didn’t take me long to determine how I had gotten so lucky, through my windshield as I saw emblazoned in white on the coffee shop’s tinted [...]

Recession. It is deep and broad and more likely than not to grow before we see a plateau and the beginnings of a recovery.
Unemployment, nationally and in Nevada, is growing. The national number, is likely to be 7 percent by year’s end. Consumer spending is declining rapidly and in Las Vegas we are seeing an [...]

Public Relations is a costly and important expense for any company. The dollar cost is significant; the program requires the time and attention of senior management; and there is a substantial potential opportunity cost if it’s not being done well, or as well as it might be.
Like any service, the value and effectiveness of Public [...]

…18 months ago we wrote, “… we will be seeing a further constriction in the job market beginning with the home building sector and rippling out over the industries tangential to it. And, given the record deficit, which is likely to be exacerbated by the war in Iraq, we are quite like to see tax [...]

or, characteristics of an effective PR practitioner
In most savvy and mature organizations today, the public relations function is accorded a prominent role in management decision making. Frequently, the senior public relations manager reports directly to top management; generally to the chief executive officer. The reason for this is simple: If public relations is to be [...]