A Stern Glance

Or Media Relations…or for that matter, just good old PR? Friday, Reuters reported:
Shuffle Master Inc (SHFL.O) on Friday filed with regulators to sell up to $86 million of common stock. The company, which provides casinos with card shufflers, video slot machines and other products and services, said Deutsche Bank Securities is underwriting the offering. Shuffle [...]

The Brass Ring: A multibillionaire’s relentless quest for global influence (Probably the most revealing piece on Adelson ever). Or download it here.

It’s apparently doing far better than we thought, at least according to the Las Vegas Metropolitan Police Department which apparently believes the most appropriate time to build a new headquarters is now, during what is arguably the worst economic downturn in the history of Las Vegas. According to The Las Vegas Review-Journal, “The proposed campus [...]

   Despite what many public relations firms and companies appear to think, news simply is not anything and everything that happens everywhere.
   News is what the media believes to be news.
   Peddling news that’s no news serves neither the interest of the client, nor that of the journalist or the corporate media relations function, internal [...]

. . .or, for that matter, at all?
There are scores of “Public Relations” firms around Las Vegas (and the nation) that frequently claim they can drive new business, expand business, boost sales and, of course, enhance visibility. But have the results been measurable in terms of those claims? Often they are quantifiable, but only [...]